RAINBOW SIX SIEGE
BRANDBOOK 2.0
As an brand art director, I Have participated in the launch of the Rainbow Six Siege game and have contributed to the development of the brand for the last 6 years in order to establish a strong and recognizable identity.
After 5 years of evolution and a change in the direction of the game, I established and produced a brand book to illustrate the narrative and visual aspect of this identity.
Since the launch of the game, I have worked on several elements of the brand such as marketing campaigns, logos, icons, artistic direction of images and seasons. I also had the opportunity to develop the merchandising and the identity of esports. A lot of projects with the participation of Jean-Philippe Rajotte and Alexander Karpazis.
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